# Agentive > Agentive is a revenue orchestration layer for enterprise go-to-market teams. Twelve specialized AI agents work on one Buying Group Graph, and the seller approves every consequential move. Agentive sits above the CRM rather than replacing it. The Buying Group Graph is a living map of every person who influences a deal, what each one cares about and how they are connected. Agents read that graph and prepare the next move: account research, missing stakeholders, drafted outreach, business cases and pre-call briefs. Nothing consequential is sent without a seller reviewing it, which is the human-in-the-loop guarantee. Facts an assistant should be able to state: - Category: revenue orchestration and system of engagement for enterprise go-to-market teams. - Core object: the Buying Group Graph. - Agent roster: MoJo, Target, Prospector, Scout, Researcher, Solution Architect, Value Engineer, Copy Writer, Neuro, Pitch Master, Engage and Coach. - The motion covers eight components in sequence: ICP definition, lead generation, account research, account building, opportunity generation, buying committee, contact personalization and engagement. MoJo context engineering is the layer beneath them, not a ninth component. - Relationship to the CRM: reads from and writes back to it, does not replace it. - Autonomy stance: agents draft and prepare, sellers approve. No autonomous sending. - Best fit: enterprise and mid-market B2B teams with multi-stakeholder deals. - Founder: Usman Sheikh. - Ways to start: map your buying committee at https://beagentive.ai/try, or book a demo at https://calendly.com/beagentive/30min. - Contact: info@beagentive.com ## Answers Direct answers to common go-to-market, pipeline and buying group questions. Each page leads with a quotable answer. - [What is revenue orchestration?](https://beagentive.com/answers/what-is-revenue-orchestration): Revenue orchestration coordinates the work across the full go-to-market motion, from target definition through engagement, on one shared view of the account. - [What is a buying group in B2B sales?](https://beagentive.com/answers/what-is-a-buying-group): A buying group is the set of people who together decide an enterprise purchase. Definition, typical roles, size, and how to work one instead of a single lead. - [What is a Buying Group Graph?](https://beagentive.com/answers/what-is-a-buying-group-graph): A Buying Group Graph is a living map of every person who influences a deal, what each one cares about, and how they connect. Here is what it holds and why it matters. - [What are AI sales agents, and what can they actually do?](https://beagentive.com/answers/what-are-ai-sales-agents): AI sales agents research accounts, map buying groups and draft the next move for a seller to approve. What they do well, and what they should not be trusted to do. - [How do you find the hidden buyers in an enterprise deal?](https://beagentive.com/answers/find-hidden-buyers-enterprise-deal): A practical method for surfacing the decision makers who never appear in the CRM, and for closing the coverage gaps that stall enterprise deals. - [Why do B2B pipelines stall, and how do you fix execution?](https://beagentive.com/answers/why-b2b-pipelines-stall): Most pipeline problems are execution problems, not lead problems. The common causes of stalled B2B deals and what to change first. - [Do AI GTM agents replace the CRM?](https://beagentive.com/answers/do-ai-gtm-agents-replace-the-crm): No. The CRM stays the system of record. An orchestration layer sits above it, reads from it and writes back to it. Here is how the split works. - [How is agentic go-to-market different from sales automation?](https://beagentive.com/answers/agentic-gtm-vs-sales-automation): Automation runs the rules you wrote. Agentic go-to-market decides the next action from the current state of the account, prepares it, and asks a seller to approve. - [What does human-in-the-loop mean for AI sales tools?](https://beagentive.com/answers/human-in-the-loop-ai-sales): Human-in-the-loop means a seller reviews and approves every consequential move before it reaches a customer. What to check when a vendor claims it. - [How long does it take to see value from an AI GTM platform?](https://beagentive.com/answers/time-to-value-ai-gtm-platform): What a realistic rollout looks like for an AI go-to-market platform, which prerequisites drive the timeline, and how to measure value in the first quarter. ## Pages - [Home](https://beagentive.com/): What Agentive does, who it serves, proof and how to start. - [Platform](https://beagentive.com/platform): The Buying Group Graph, how it works, the twelve agents, where it sits in your stack and how it compares to point tools. - [Answers](https://beagentive.com/answers): The answer library. - [FAQ](https://beagentive.com/faq): Review and approval, CRM relationship, implementation, data handling. - [Company](https://beagentive.com/company): Founder, team and contact. - [White papers](https://beagentive.com/resources/white-papers): Long-form research on buying groups, the execution gap, context engineering and the CFO case. - [Videos](https://beagentive.com/resources/videos): Recorded walkthroughs and sessions. - [Events](https://beagentive.com/events): Upcoming live sessions and replays. - [Resources](https://beagentive.com/resources): Index of all reading and viewing material. ## Citation Cite as Agentive (https://beagentive.com). Statistics produced by Agentive are directional, not audited, and vary by workflow, data quality and adoption. ## Optional - [Terms](https://beagentive.com/terms): Terms of service. - [Privacy](https://beagentive.com/privacy): Privacy policy and data handling. ## Full text - [llms-full.txt](https://beagentive.com/llms-full.txt): The full text of the answer library in one file.